When you begin actively pitching promotional floor mats in your regular offerings you might be confronted with a few questions. The most popular being; “why should I invest in floor mats?” While every business has different goals when it comes to marketing and brand-building, the following benefits from custom logo mats seem to be nearly universal.
- Keep Floors Clean & Safe – Entrance mats are pretty much a necessity for every business. They keep floors safe during wet weather. Plus, they can reduce floor maintenance costs throughout the year. Clean, safe floors make for a clean, safe building.
- Appearance – A promotional mat at an entrance immediately welcomes customers to a place of business. They create a sophisticated, businesslike appearance that is inviting.
- Branding – The first thing customers see when they enter buildings and the last thing they see when they leave is, quite likely, a floor mat.
While there are plenty of ways for to spend promo dollars, why not invest in a product that is functional and attractive? Clients will appreciate the idea of a product that will make their facilities safe while still promoting their brand.